B2B Digital Marketing Manager

B2B Digital Marketing Manager

Our client offers an award-winning, ground-breaking and disruptive technology that is proven to have dramatic effects within their chosen industry. They are now seeking a B2B Digital Marketing Manager for an 18-month period to cover maternity leave.

This is a fantastic company to work for who offers a fun and employee-focused culture where they want their employees to flourish.

Reporting to the Director of Growth, the B2B Digital Marketing Manager will have ownership of our client’s Marketing (Demand Generation) Strategy, Budget, Forecast and Performance KPIs.

Salary

£35k-£45k depending on experience.

Location

Outskirts of Exeter (hybrid working available)

Hours

Monday to Friday (8:30 am-5 pm/5:30 pm)

Type of Role

Full-time role offered on an 18-month maternity cover basis.

The Role

Main duties and responsibilities
To provide comprehensive support across the Growth/Marketing function:

  • Owning the relationships and performance of external agency partnerships.
  • Leading, managing and coaching the existing Marketing Team.
  • Deliver and report on monthly KPIs, performance targets and marketing activity/campaigns.
  • Manage, update and report on the marketing budget, ensuring all activity is within budget and carrying out budget forecasting exercises where required.
  • Oversee, coordinate and manage all marketing requirements and responsibilities – including but not limited to PR, email marketing, brochures, product explainers etc.
  • Oversee and execute all internal and external marketing campaigns, such as new product launches and customer upsell/cross-sell campaigns.
  • Liaise with the sales, lead generation, account management and engagement teams to ensure their needs are met.
  • Overseeing, coordinating, managing and exploiting our client’s presence at relevant trade events, from PR to developing promotional materials to stand design etc.
  • Being a positive, energetic and enthusiastic member of the wider marketing team and giving input as required to other business areas.
  • Other general marketing activities as required.

Salary & Benefits:

  • Starting at £35,000 – £45,000 and will increase depending on experience and training
  • 24 days leave entitlement plus Bank Holidays
  • Hybrid working
  • Free onsite parking
  • Extra day off for your birthday (this can be taken two weeks on either side of your actual birthday)
  • Christmas closure – closed from Christmas eve until the first working day in January ( 3 days leave is taken from holiday allowance)
  • Holiday buy-back scheme – The chance to buy back up to an extra week’s holiday; the cost of this is spread out over the 12-month period so as not to lose a week’s pay in one month
  • Company pension
  • Life Assurance
  • Employee Assistance Programme
  • Employee Annual bonus scheme
  • Bravo Benefits
  • Health plan & Dental plan (available once your probation period is completed)
  • Casual dress
  • Company social events
  • Company sick pay

The Requirements

Essential/Desired qualifications, skills and experience:
Essential:

  • Minimum five years experience in B2B marketing
  • Managing external Digital Marketing Agencies
  • Managing external PR Agencies
  • New Product and Feature Launches, ideally in SaaS
  • Strong commercial instincts
  • Outstanding organisational skills
  • Ability to communicate effectively with staff and external contacts at all levels
  • Comfortable working in a fast-paced, multifaceted environment
  • Excellent attention to detail and accuracy
  • Exceptional oral and written communication skills

Desirable:

  • 10+ years experience in B2B marketing
  • Experience in Salesforce (CRM)
  • Experience with HubSpot (CRM)
  • Experience working within an automotive environment

This job is for me

If you feel that you can successfully fulfil this vacancy then apply now:

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